Soft’N Fresh

Improver for wheat bakery products

Soft’N Fresh is an innovative, natural improver with a clean label. Soft’N Fresh is a merger of Lesaffre’s expertise and know-how. Using Soft’N Fresh improver guarantees softness and freshness of wheat, rye-wheat and yeast-raised dough products. Customer habits are changing. At present, the softness and freshness are the key features of bread. Take advantage of the opportunity and compete for customer loyalty and gaining new markets! Soft’N Fresh offers this opportunity.